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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette

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  • Once the data enters my network it's my fucking data and I can do with it what I please.

    Likewise, I can prevent anything from even entering my network that I don't want on it.

  • I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

    the big turning point I remember was a combo of popups and interstitial ads

    Popups we all know and hate as they still exist and are disgusting. They were obviously gross and ate up ram and stole focus and shit

    But the interstitial ads were also gross. You’d click a link and then get redirected to an ad for 10 seconds and then redirected to content. Or a forum where the first reply was replaced with an ad that was formatted to look like a post

    Like adblocking was a niche thing prior to the advertising industry being absolute scumbags. The original idea that allowing advertising to support free services like forums and such wasn’t horrible, put a banner ad up, maybe a referral link, etc. but that was never enough for the insidious ad industry. Like every other domain they’ve touched (television, news, nature, stores, cities, clothing, games, sports, literally everything a human being interacts with).

    The hardline people that blocked banner ads way back when and loudly complained allowing advertising in any capacity on the internet would ruin everything were correct. We all groaned because no one wanted to donate to cover the hosting bills (which often turned out to be grossly inflated on larger sites by greedy site operators looking to make bank off their community) but we should have listened

  • I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

    The main clencher that got me running a blocker were the few sites whose payload was 90% ad related and as long as the page was open it kept feeding me more ads until a gigabyte of RAM and 5% of my CPU were dedicated to something I wasn't even looking at.

  • The trade body called it “illegal circumvention technology”

    Lol. Fuck off.

    What should be considered illegal circumvention is allowing articles behind a paywall to be included in search results.

  • I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

    Preach!!!

  • I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

    Ads used to be static text in the sidebar that the site owner manually put there. They didn't have any tracking and didn't slow down the loading time. Once they started adding images, I started using an ad blocker. I was stuck on dial-up until 2008 and a single, small image could add 10 or more seconds to the page loading time.

  • Raw-dogging the internet without an adblocker is about as irresponsible as not using contraception

    Perfection!

  • Advertising should be illegal. Huge waste of money and everyone's time.

    Like "back in the day" on TV: turning the volume of the ads up to be louder than the program you are watching; bells, horns, alarms; extremely misleading ads (people doing things absolutely stupidly, but suddenly better with product)... Loud and abusive scams is too much of it!

  • The main clencher that got me running a blocker were the few sites whose payload was 90% ad related and as long as the page was open it kept feeding me more ads until a gigabyte of RAM and 5% of my CPU were dedicated to something I wasn't even looking at.

    Ex was mad that my PiHole was blocking some FB stuff so I turned it off.

    "The internet's slow."

    Looked over her shoulder and pointed to her (still loading) screen:

    "Ad, ad, ad, ad, ad, ad, ad, ad..."

    "FINE! Turn it back on!"

  • It's an interesting stance, but ask yourself, where is the line between advertising and promotion or sponsorship.

    I think that requiring that advertising is factual might be a better way to address the issue.

    Ultimately as a society we haven't come up with a better way to communicate the existence of products and services to each other, and we've been using advertising for 5,000 years or so.

    Here's how you make people aware of your products.

    You sell a quality product for a reasonable price.

    That's it.

    Instead, capitolism has become this game of cat and mouse where the consumers ALWAYS lose. Just a game of shrinking product sizes, reducing quality, and raising prices. Little by little.

    It's most obvious when you haven't had a product in a while, maybe years, and you grab it again. Only to realize they've gone through several iterations of enshitification.

    When I was a kid, Andy Capps Cheese Fries used to be about as long as my pinky, and they were thick. Now it's like the length of my pinky until my second knockle, and it's like the same thickness as a pretzle stick. Sure, it's technically the same product, but everytime I buy them I realize why I was disappointed the last time I bought them. And I won't buy them for another 5 years. Maybe by then they'll be the length of my pinky nail and as thick as a sewing pin, but cost 8 dollars instead of the 25 cents it was when I was a kid.

    They did a durability test on hammers. In one side was an old rusty hammer. It had a date of 1931 on it. In the other was a brand new hammer bought that same day from Home Depot.

    The new hammer crumbled long before the 1931 hammer did. This test was done in 2017.

    But I never buy products because they advertise. I buy them because I remember how good it was the last time.

    Except now, you're advertising BAD memories. Because when I go in expecting this much, with this quality, and instead I get a fraction of it, with only a fraction of the quality.....congradulations. You saved money on production costs. You also pushed your customer away from being a repeat customer.

    All this business schools, and all the data they have I'm sure shows that their way is better. So explain to me why it seems businesses these days struggle to make the line go up, but when I was a kid business was booming?

  • Likewise, I can prevent anything from even entering my network that I don't want on it.

    That's more to the point!

  • Also, aren’t most folks using apps these days? I have elders and younger relatives that literally don’t know how to use a web browser.

    I wouldn’t want to be a web publisher right now…

    Whats not to know?

    Step 1) Open the browser.

    There is no step 2. Just go wherever you want, and read. Or watch videos. If you don't know where something is, search for it. The browser does all the work. That's like saying you don't know how to use a microwave.

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    Good 🖕🏻

  • I still whitelist sites with sensible, unobtrusive ads. Axios for instance, which are mostly 1st party. But that’s increasingly the exception.

    I had to rip APNews out when Google Ads tried to serve me malware.

    What was the malware?

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    I have said it before and I'll say it again.

    Adblockers are a critical part of any modern computer's security suit, and everyone should use them.

    I won't even consider removing mine unless the owners of a site with ads take full responsibility for any dammage to my computer coming from visiting their site with out an adblocker.

    This is due to the fact that ads can be hijacked and infect your computer with malware just by accessing the site.

    I have also experienced my browser being hijacked by clicking a link that was compromized, it redirected my browser in a loop, then opened a javascript password popup box that took all focus from the browser window and refused to go away, while the page below displayed a message that I needed to call tech support.

    It was very annoying to resolve, Firefox would by default restore any pages that was open in a tab if the browser crashed, and since the password prompt was stealing focus from the browser window, I had to kill it through the Task manager, which restored the page on start up....

    I had to create a new profile, then it it solved it

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    Besides the trackers and malware, ads can be categorised as a flaw in technology. A kind of software parasite that uses a computer's resources without providing any additional functionality to the user.

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    Almost 70. Spent way too many years watching cable shit tv. I hate ads. I fucking hate ads with a nuclear passion. I have ad blockers, pirated shit and some services that do not show ads so far.
    If there are ads I find an alternative or read a book. Our teen son screams ad every time he sees one that sneaks through ad just to get me going.

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    The only site I allow ads on is photopea.net because it's awesome and I use it regularly. Fuck ads otherwise

  • Raw-dogging the internet without an adblocker is about as irresponsible as not using contraception

    No glove block, no love browse

  • Ads used to be static text in the sidebar that the site owner manually put there. They didn't have any tracking and didn't slow down the loading time. Once they started adding images, I started using an ad blocker. I was stuck on dial-up until 2008 and a single, small image could add 10 or more seconds to the page loading time.

    2008! Bro I feel for you, retrospectively.

  • It's rude to show AI output to people

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    I gave advice, advice rarely follows what you've experienced or people wouldn't feel the need to give it.
  • Hackers Are Finding New Ways to Hide Malware in DNS Records

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    01189998819991197253@infosec.pub0
    I got you a cape. [image: 29618b0d-c4b1-4532-8d42-be1f75d45118.jpeg]
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    In April, Nigeria asked Google, Microsoft, and Amazon to set concrete deadlines for opening data centers in the country. Nigeria has been making this demand for about four years, but the companies have so far failed to fulfill their promises. Now, Nigeria has set up a working group with the companies to ensure that data is stored within its shores. Just onshoring the data center does not solve the problems. You can't be sure no data travels to the US servers, some data does need to travel to the US servers, and the entire DC is still subject to US software and certificate keychains. It's better, but not good or safe. I need to channel my inner Mike Ehrmantrout to the US tech companies and government: you had a good thing going you stupid son of a bitch. You had everything you needed and it all ran like clockwork. You could have shut your mouth, cooked, and made as much money as you needed, but you just had to blow it up, you and your pride and your ego. Seriously, this is a massive own goal by the US government. This is a massive loss to US hegemony and influence around the world that's never coming back. It has never been easier to build sovereign clouds with off the shelf and open source tooling. The best practices are largely documented, software is commoditized, and there are plenty of qualified people out there these days and governments staring down the barrel of existential risk have finally got the incentive to fund these efforts.
  • Former and current Microsofties react to the latest layoffs

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    eightbitblood@lemmy.worldE
    Incredibly well said. And couldn't agree more! Especially after working as a game dev for Apple Arcade. We spent months proving to them their saving architecture was faulty and would lead to people losing their save file for each Apple Arcade game they play. We were ignored, and then told it was a dev problem. Cut to the launch of Arcade: every single game has several 1 star reviews about players losing their save files. This cannot be fixed by devs as it's an Apple problem, so devs have to figure out novel ways to prevent the issue from happening using their own time and resources. 1.5 years later, Apple finishes restructuring the entire backend of Arcade, fixing the problem. They tell all their devs to reimplement the saving architecture of their games to be compliant with Apples new backend or get booted from Arcade. This costs devs months of time to complete for literally zero return (Apple Arcade deals are upfront - little to no revenue is seen after launch). Apple used their trillions of dollars to ignore a massive backend issue that affected every player and developer on Apple Arcade. They then forced every dev to make an update to their game at their own expense just to keep it listed on Arcade. All while directing user frustration over the issue towards developers instead of taking accountability for launching a faulty product. Literally, these companies are run by sociopaths that have egos bigger than their paychecks. Issues like this are ignored as it's easier to place the blame on someone down the line. People like your manager end up getting promoted to the top of an office heirachy of bullshit, and everything the company makes just gets worse until whatever corpse is left is sold for parts to whatever bigger dumb company hasn't collapsed yet. It's really painful to watch, and even more painful to work with these idiots.
  • Queer Dating Apps: Beware Who You Trust With Your Intimate Data

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    Niemand hat geantwortet
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    maggiwuerze@feddit.orgM
    2x Fn on MacBooks
  • Fatphobia Is Fueled by AI-Created Images, Study Finds

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    K
    I pretty much agree. The only thing I would add is that it's not our place to tell others to lose weight or to point out their weight; people already know they are overweight and that it's unhealthy. We shouldn't be policing other people's bodies. It's also possible to be overweight and have body positivity; being overweight doesn't equate to being unattractive.
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    I really can't stand this guy. What a slag.