Ironically their timing was almost spot-on for COVID... I could see these being somewhat useful for air travel, for example.

That and Dyson might just be preemptively killing it in the wake of the FTC forcing Razer to refund buyers of its smart mask

Just slightly less than when they came up with a fan that doesn't buffet you with air as though that's not what you want from a fan.

edit: For the low low price of....C$500??!

who cares

Their headphones are unironically the best in the market so if those headphones stay I'm Gucci

That... was the gimmick...

Uh... That's why they made them.

Almost 7 thousand people bought one?! That's crazy, it was a meme product!

Those were dead before they were released.

Well, great. Now what will I wear to look like a total idiot in public.

“I’ll be completely honest, quite often we work in an obsessive nature," says Jake. "We want this product. We want to make this thing. Sometimes before actually evaluating what the market response might be. And the market didn’t exist. So you’ve got to take those risks.”

So they did 0 market study, decided to build a gas station on the peak of a mountain and now marvel how nobody came.

Moron.

For a second, my brain pictured these combined with the only dynamics it knows from Dyson - the air blade thingies. It had a good chuckle picturing me getting a vigorous jet of air right in my schnozz.

Edit: may make for a pretty good decongestant, just, uuh... pray you like the taste of mucus...

It wasn’t being marketed and sold as a meme product. It was being marketed and sold as critical safety equipment.

On top of that, it was being sold during a pandemic when such equipment was being used continuously by large segments of the population.

It shouldn’t be surprising that large numbers of people bought it; the company selling it lied to those people to trick them into buying it.

It would be easier to just let us all know you didn't read the article.

At the time [product launch in 2022] he was bullish about the Zone’s chances: “After six years in development, we’re excited to deliver pure air and pure audio, anywhere.”

If only there was a way to reuse vape pens for something useful/funny

Dyson was dead to me when James Dyson campaigned for Brexit on the grounds that it would be better for British jobs, and then, once Brexit was done, moved his whole operation out of the UK to Singapore. After which he whined to the media about how people were being hard on him, calling him things like "hypocrite", "traitor" or "weasly greedy little Farage-fellating wanker the country would be better off without."

EU referendum: Sir James Dyson says Britain better off out

Leave campaign’s tweet about Dyson staying in the UK has aged terribly

Brexit backer Dyson says hypocrisy claim over HQ move abroad 'incredibly harmful'

Wait, those weren't made as a prop for Brazil 2?

Ya. But also it's nice seeing someone doing stuff just for the 'fun' of it.

I own zero Dyson products (way too overpriced to me), but I can respect the engineering behind their stuff (mostly).

Fill them with farts and then pass them around to friends.

I hate the fan buffeting noise, and would be happy to have a fan that doesn't do that. Not $500 happy, mind you.