New Threat Research Reveals AI crawlers make up almost 80% of AI bot traffic, Meta Leads AI Crawling As ChatGPT Dominates Real-Time Web Traffic
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cross-posted from: https://programming.dev/post/36083939
New Fastly Threat Research Reveals AI crawlers make up almost 80% of AI bot traffic, Meta Leads AI Crawling As ChatGPT Dominates Real-Time Web Traffic | Fastly
SAN FRANCISCO – August 19, 2025 – Fastly, Inc. (NYSE: FSLY), a leader in global edge cloud platforms, today released its Q2 2025 Threat Insights Report, exposing a striking shift in the nature and scale of automated web traffic. Analysis of traffic from mid-April to mid-July shows that AI crawlers made up almost 80% of all AI bot traffic observed, with Meta generating more than half and eclipsing both Google and OpenAI combined.
(www.fastly.com)
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cross-posted from: https://programming.dev/post/36083939
New Fastly Threat Research Reveals AI crawlers make up almost 80% of AI bot traffic, Meta Leads AI Crawling As ChatGPT Dominates Real-Time Web Traffic | Fastly
SAN FRANCISCO – August 19, 2025 – Fastly, Inc. (NYSE: FSLY), a leader in global edge cloud platforms, today released its Q2 2025 Threat Insights Report, exposing a striking shift in the nature and scale of automated web traffic. Analysis of traffic from mid-April to mid-July shows that AI crawlers made up almost 80% of all AI bot traffic observed, with Meta generating more than half and eclipsing both Google and OpenAI combined.
(www.fastly.com)
I couldn't click the cookie policy garbage because the AI chat bot obscured the buttons on that page.
Talk about AI slop
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cross-posted from: https://programming.dev/post/36083939
New Fastly Threat Research Reveals AI crawlers make up almost 80% of AI bot traffic, Meta Leads AI Crawling As ChatGPT Dominates Real-Time Web Traffic | Fastly
SAN FRANCISCO – August 19, 2025 – Fastly, Inc. (NYSE: FSLY), a leader in global edge cloud platforms, today released its Q2 2025 Threat Insights Report, exposing a striking shift in the nature and scale of automated web traffic. Analysis of traffic from mid-April to mid-July shows that AI crawlers made up almost 80% of all AI bot traffic observed, with Meta generating more than half and eclipsing both Google and OpenAI combined.
(www.fastly.com)
Are they sure that the Meta traffic is AI bots? A lot of people share links in posts on Meta products, which scrape the links to generate a preview.
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Are they sure that the Meta traffic is AI bots? A lot of people share links in posts on Meta products, which scrape the links to generate a preview.
Aren't those requests made from client devices?
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Are they sure that the Meta traffic is AI bots? A lot of people share links in posts on Meta products, which scrape the links to generate a preview.
It would not surprise me to see that the traffic traced back to "scrapers". A user's perceived relevance often ties to the recency of the dataset.
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Aren't those requests made from client devices?
They are for anything that's E2E encrypted such as Messenger and WhatsApp, so that the link isn't revealed to Meta servers.
As far as I know, for things like posts on Facebook, the server does the scraping. This is especially the case in the web version, since client-side scraping of arbitrary sites would require those sites to have an open CORS policy, which comes with security risks.
There's a Sharing Debugger tool on the Facebook developer site that lets you force rescrape a site.
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cross-posted from: https://programming.dev/post/36083939
New Fastly Threat Research Reveals AI crawlers make up almost 80% of AI bot traffic, Meta Leads AI Crawling As ChatGPT Dominates Real-Time Web Traffic | Fastly
SAN FRANCISCO – August 19, 2025 – Fastly, Inc. (NYSE: FSLY), a leader in global edge cloud platforms, today released its Q2 2025 Threat Insights Report, exposing a striking shift in the nature and scale of automated web traffic. Analysis of traffic from mid-April to mid-July shows that AI crawlers made up almost 80% of all AI bot traffic observed, with Meta generating more than half and eclipsing both Google and OpenAI combined.
(www.fastly.com)
Soooo what's the other 20% if not crawlers?
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Soooo what's the other 20% if not crawlers?
3 Indian tech workers in a trench coat.
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cross-posted from: https://programming.dev/post/36083939
New Fastly Threat Research Reveals AI crawlers make up almost 80% of AI bot traffic, Meta Leads AI Crawling As ChatGPT Dominates Real-Time Web Traffic | Fastly
SAN FRANCISCO – August 19, 2025 – Fastly, Inc. (NYSE: FSLY), a leader in global edge cloud platforms, today released its Q2 2025 Threat Insights Report, exposing a striking shift in the nature and scale of automated web traffic. Analysis of traffic from mid-April to mid-July shows that AI crawlers made up almost 80% of all AI bot traffic observed, with Meta generating more than half and eclipsing both Google and OpenAI combined.
(www.fastly.com)
Meta actually leading the way with something, however negative it is!
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