Looks like the delay in 2011 was so big the data became available after the 2017 one

I did read it, and my comment is exactly referencing the attitude of the author which is "It's good enough, so you should use it". I disagree, and say it's another dumbass shortcut to cash grab on a less than stellar ecosystem and product. It's training wheels for failure.

And they've been doing it more blatantly and for longer than most tech companies.

Eh, I kinda like the ephemeral nature of most tiktoks, having things go viral within a group of like 10,000 people, to the extent that if you're tangentially connected to the group, you and everyone you know has seen it, but nobody outside that group ever sees and it vanishes into the ether like a month later makes it a little more personal.

This is where the magic of near meaningless corpo-babble comes in. The layoffs are part of a plan to aspirationally acheive the goal of $10b revenue by EoY 2025. What they are actually doing is a significant restructuring of the company, refocusing by outside hiring some amount of new people to lead or be a part of departments or positions that haven't existed before, or are being refocused to other priorities... ... But this process also involves laying off 500 of the 'least productive' or 'least mission critical' employees. So, technically, they can, and are, arguing that their new organizational paradigm will be so succesful that it actually will result in increased revenue, not just lower expenses. Generally corpos call this something like 'right-sizing' or 'refocusing' or something like that. ... But of course... anyone with any actual experience with working at a place that does this... will tell you roughly this is what happens: Turns out all those 'grunts' you let go of, well they actually do a lot more work in a bunch of weird, esoteric, bandaid solutions to keep everything going, than upper management was aware of... because middle management doesn't acknowledge or often even understand that that work was being done, because they are generally self-aggrandizing narcissist petty tyrants who spend more time in meetings fluffing themselves up than actually doing any useful management. Then, also, you are now bringing on new, outside people who look great on paper, to lead new or modified apartments... but they of course also do not have any institutional knowledge, as they are new. So now, you have a whole bunch of undocumented work that was being done, processes which were being followed... which is no longer being done, which is not documented.... and the new guys, even if they have the best intentions, now have to spend a quarter or two or three figuring out just exactly how much pre-existing middle management has been bullshitting about, figuring out just how much things do not actually function as they ssid it did... So now your efficiency improving restructuring is actually a chaotic mess. ... Now, this 'right sizing' is not always apocalyptically extremely bad, but it is also essentially never totally free from hiccups... and it increases stress, workload, and tensions between basically everyone at the company, to some extent. Here's Forbes explanation of this phenomenon, if you prefer an explanation of right sizing in corpospeak: https://www.forbes.com/advisor/business/rightsizing/