“No Apple tax means we will lower prices” - Proton announces lower prices for users by up to 30% after US ruling against Apple fees
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Well, it's worth leveraging your status to communicate to the politicians (i.e. this tweet). In this case, it cost him more than I think he was expecting.
lol that is done with money, not social media posts. A CEO should know that.
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Companies lowering prices is unheard of
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lol that is done with money, not social media posts. A CEO should know that.
why would he want to donate to trump? Public praise is more important in many instances, besides.
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In a sufficiently competitive market, the maximum is related to costs.
Proton is trying to get cheap marketing.
It's not. It's just related to the competition AKA what people are willing to pay.
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It's not. It's just related to the competition AKA what people are willing to pay.
With enough competition, someone is going to compete on price to attract customers. They obviously can't sell for less than their costs (again, sufficiently competitive so you don't get monopolies starving their competition), so that's the floor for what they can sustainably charge.
It doesn't matter what the service is, if there are enough viable alternatives, at least one of them will go for the value play. Customers aren't willing to pay more than they have to, so they'll be attracted to lower cost options.
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With enough competition, someone is going to compete on price to attract customers. They obviously can't sell for less than their costs (again, sufficiently competitive so you don't get monopolies starving their competition), so that's the floor for what they can sustainably charge.
It doesn't matter what the service is, if there are enough viable alternatives, at least one of them will go for the value play. Customers aren't willing to pay more than they have to, so they'll be attracted to lower cost options.
What I'm saying is that competition is included in "what people are willing to pay". Cost of production is not.
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Yeah, even of the companies don’t pocket the difference, he’s an idiot to suggest that this will cut inflation.
This guy is just not very smart, I think.
So, I initially wanted to just kneejerk respond yes, it is absurd to suggest this ruling against Apple... would have any kind of generally noticable effect on inflation.
But I wanted to check the actual numbers.
Ok, so, total US consumer spending in 2024 is about $64 Trillion.
... The Apple App Store generated $105 Billion in revenue in 2024.
Ok, napkin math: 30% off of lets just say literally all App Store payments... , ok, we've cut costs by about $32 Billion... shave that off the $64 Trillion...
And voila!
A rough general price reduction of... 0.05%
Call a median US yearly income $60K, and they've saved $30 bucks. Maybe the cost of either one or two DoorDash meals, depending on where you live.... probably much closer to just one.
We're saved from inflation rofl!
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What I'm saying is that competition is included in "what people are willing to pay". Cost of production is not.
Sure. But if people aren't willing to pay more than the cost of production, games wouldn't be made. The cost of production is the floor, and the cost people are willing to pay is the ceiling, and competition finds a line somewhere in the middle. The more competition, the closer it is to the cost of production.
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Companies lowering prices is unheard of
They lowered the price of Pass. https://proton.me/blog/proton-pass-price-change
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Political views are 100% the issue, they drive all other business decisions. If you're fucked enough to support what's going on in the US government, I can't trust you to be a normal human, let alone run a business.
Fuck off with your apologisim for nazis
I bet every company has at least one employee with right-wing political views. Choosing a product based on some random quotes by employees is stupid.
