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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette

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  • The trade body called it “illegal circumvention technology”

    Lol. Fuck off.

    Yeah. As if hacking into someone's mind is their right. Talk about entitlement...

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

  • Advertising should be illegal. Huge waste of money and everyone's time.

    It's an interesting stance, but ask yourself, where is the line between advertising and promotion or sponsorship.

    I think that requiring that advertising is factual might be a better way to address the issue.

    Ultimately as a society we haven't come up with a better way to communicate the existence of products and services to each other, and we've been using advertising for 5,000 years or so.

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    Raw-dogging the internet without an adblocker is about as irresponsible as not using contraception

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    Obligatory xkcd 624:

    Browsing without adblock

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    Damn people, enshitifying the internet for the advertisers.

    I switched to GrapheneOS which uses Vanadium browser by default, which doesn't support any content blocking yet. I use ProtonVPN which seems to block everything.

  • The trade body called it “illegal circumvention technology”

    Lol. Fuck off.

    Once the data enters my network it's my fucking data and I can do with it what I please.

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    Adblockers the heroes we need.

  • It's an interesting stance, but ask yourself, where is the line between advertising and promotion or sponsorship.

    I think that requiring that advertising is factual might be a better way to address the issue.

    Ultimately as a society we haven't come up with a better way to communicate the existence of products and services to each other, and we've been using advertising for 5,000 years or so.

    Marketing is society's cancer.

    When a company has a good product/idea, they grow organically. If I'm looking for something, it should be enough to have information available through manufacturers websites and customer opinions, there is ZERO need to shove ads down people's throats, which usually translates onto overconsumption and buying the best marketed (not the optimal) product.

    So yeah, fuck marketing in general, big corporations greed and their entitlement to control the web.

  • They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

    Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

    It's not about blocking ads for me, that's a happy side-effect, it's about owning your computing and taking the necessary protection against tracking. Before "ad blockers" existed I spent a lot of time manually configuring my browser to block websites from connecting me to unnecessary, potentially intrusive third party servers, after all it's my browser and my internet connection. Now uBlock Origin does that for me, it's not an ad blocker, it's a wide spectrum content blocker and the user should have the final say on what they connect to. I think we should stop calling them ad blockers.

  • Once the data enters my network it's my fucking data and I can do with it what I please.

    Likewise, I can prevent anything from even entering my network that I don't want on it.

  • I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

    the big turning point I remember was a combo of popups and interstitial ads

    Popups we all know and hate as they still exist and are disgusting. They were obviously gross and ate up ram and stole focus and shit

    But the interstitial ads were also gross. You’d click a link and then get redirected to an ad for 10 seconds and then redirected to content. Or a forum where the first reply was replaced with an ad that was formatted to look like a post

    Like adblocking was a niche thing prior to the advertising industry being absolute scumbags. The original idea that allowing advertising to support free services like forums and such wasn’t horrible, put a banner ad up, maybe a referral link, etc. but that was never enough for the insidious ad industry. Like every other domain they’ve touched (television, news, nature, stores, cities, clothing, games, sports, literally everything a human being interacts with).

    The hardline people that blocked banner ads way back when and loudly complained allowing advertising in any capacity on the internet would ruin everything were correct. We all groaned because no one wanted to donate to cover the hosting bills (which often turned out to be grossly inflated on larger sites by greedy site operators looking to make bank off their community) but we should have listened

  • I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

    The main clencher that got me running a blocker were the few sites whose payload was 90% ad related and as long as the page was open it kept feeding me more ads until a gigabyte of RAM and 5% of my CPU were dedicated to something I wasn't even looking at.

  • The trade body called it “illegal circumvention technology”

    Lol. Fuck off.

    What should be considered illegal circumvention is allowing articles behind a paywall to be included in search results.

  • I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

    Preach!!!

  • I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn't good enough for the advertisers. They weren't happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That's when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn't just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don't even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can't even give them that much. If you give them an inch, they'll take a mile.

    Ads used to be static text in the sidebar that the site owner manually put there. They didn't have any tracking and didn't slow down the loading time. Once they started adding images, I started using an ad blocker. I was stuck on dial-up until 2008 and a single, small image could add 10 or more seconds to the page loading time.

  • Raw-dogging the internet without an adblocker is about as irresponsible as not using contraception

    Perfection!

  • Advertising should be illegal. Huge waste of money and everyone's time.

    Like "back in the day" on TV: turning the volume of the ads up to be louder than the program you are watching; bells, horns, alarms; extremely misleading ads (people doing things absolutely stupidly, but suddenly better with product)... Loud and abusive scams is too much of it!

  • The main clencher that got me running a blocker were the few sites whose payload was 90% ad related and as long as the page was open it kept feeding me more ads until a gigabyte of RAM and 5% of my CPU were dedicated to something I wasn't even looking at.

    Ex was mad that my PiHole was blocking some FB stuff so I turned it off.

    "The internet's slow."

    Looked over her shoulder and pointed to her (still loading) screen:

    "Ad, ad, ad, ad, ad, ad, ad, ad..."

    "FINE! Turn it back on!"

  • It's an interesting stance, but ask yourself, where is the line between advertising and promotion or sponsorship.

    I think that requiring that advertising is factual might be a better way to address the issue.

    Ultimately as a society we haven't come up with a better way to communicate the existence of products and services to each other, and we've been using advertising for 5,000 years or so.

    Here's how you make people aware of your products.

    You sell a quality product for a reasonable price.

    That's it.

    Instead, capitolism has become this game of cat and mouse where the consumers ALWAYS lose. Just a game of shrinking product sizes, reducing quality, and raising prices. Little by little.

    It's most obvious when you haven't had a product in a while, maybe years, and you grab it again. Only to realize they've gone through several iterations of enshitification.

    When I was a kid, Andy Capps Cheese Fries used to be about as long as my pinky, and they were thick. Now it's like the length of my pinky until my second knockle, and it's like the same thickness as a pretzle stick. Sure, it's technically the same product, but everytime I buy them I realize why I was disappointed the last time I bought them. And I won't buy them for another 5 years. Maybe by then they'll be the length of my pinky nail and as thick as a sewing pin, but cost 8 dollars instead of the 25 cents it was when I was a kid.

    They did a durability test on hammers. In one side was an old rusty hammer. It had a date of 1931 on it. In the other was a brand new hammer bought that same day from Home Depot.

    The new hammer crumbled long before the 1931 hammer did. This test was done in 2017.

    But I never buy products because they advertise. I buy them because I remember how good it was the last time.

    Except now, you're advertising BAD memories. Because when I go in expecting this much, with this quality, and instead I get a fraction of it, with only a fraction of the quality.....congradulations. You saved money on production costs. You also pushed your customer away from being a repeat customer.

    All this business schools, and all the data they have I'm sure shows that their way is better. So explain to me why it seems businesses these days struggle to make the line go up, but when I was a kid business was booming?

  • On Demand App Development Company

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    chickenandrice@sh.itjust.worksC
    Building a linux phone: do you mean from scratch, or just installing one of the Linux phone OS's that already exist? I've been following Ubuntu Touch for several years now and, while they have made a lot of progress, its main hurdles have the same thing in common: mobile hardware is incredibly locked down. For example, Ubuntu Touch uses proprietary Android drivers for many low level functions. Even then, there's some features that aren't stable across all devices, like VOLTE. It sucks, I really want to use Ubuntu Touch (or any of the Linux alternatives) but I can't make phone calls or text in the US without VOLTE support. There are a few phones that support VOLTE, but the feature is either in beta, the phone is expensive, or the phone is not sold in the US. Anyways bringing that back to Graphene: In my case, I'm using this as a stopgap until Linux phones take off (assuming they ever do). For now I guess the best thing is to just be skeptic, keep things minimal, and bloat-free.
  • Climate science

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    What is the connection to technology here?
  • Resurrecting a dead torrent tracker and finding 3 million peers

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    Yeah i suppose any form of payment that you have to keep secret for some reason is a reason to use crypto, though I struggle to imagine needing that if you're not doing something dodgy imagine you’re a YouTuber and want to accept donations: that will force you to give out your name to them, which they could use to get your address and phone number. There’s always someone that hates you, and I rather not have them knowing my personal info Wat. Crypto is not good at solving that, it's in fact much much worse than traditional payment methods. There's a reason scammers always want to be paid in crypto if you’re the seller then it’s a lot better. With the traditional banking system, with enough knowledge you can cheat both sides: stolen cards, abusive chargebacks, bank accounts in other countries under fake name/fake ID… Crypto simplifies scamming when the seller, and pretty much makes it impossible for buyers What specifically are you boycotting? Card payments, international tranfers, national transfers taking days to complete, money being seizable at all times many banks lose money on them Their plans are basically all focused on the card you get. Pretty sure they make money with it, else many wouldn’t offer cash back (selling infos and getting a fee from card payments?) if you think the people that benefit from you using crypto (crypto exchange owners and billionaires that own crypto etc.) are less evil than goverment regulated banks, you're deluded. Banks are evil anyways, does it really change anything? The difference is that it technically helps everyone using crypto, not only the rich. Plus P2P exchanges are a thing You'll spend more money using crypto for that, not less That’s just factually false. Do you know the price of a swift transfer? Now compare it to crypto tx fees, with many being under $0.01
  • Catbox.moe got screwed 😿

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    archrecord@lemm.eeA
    I'll gladly give you a reason. I'm actually happy to articulate my stance on this, considering how much I tend to care about digital rights. Services that host files should not be held responsible for what users upload, unless: The service explicitly caters to illegal content by definition or practice (i.e. the if the website is literally titled uploadyourcsamhere[.]com then it's safe to assume they deliberately want to host illegal content) The service has a very easy mechanism to remove illegal content, either when asked, or through simple monitoring systems, but chooses not to do so (catbox does this, and quite quickly too) Because holding services responsible creates a whole host of negative effects. Here's some examples: Someone starts a CDN and some users upload CSAM. The creator of the CDN goes to jail now. Nobody ever wants to create a CDN because of the legal risk, and thus the only providers of CDNs become shady, expensive, anonymously-run services with no compliance mechanisms. You run a site that hosts images, and someone decides they want to harm you. They upload CSAM, then report the site to law enforcement. You go to jail. Anybody in the future who wants to run an image sharing site must now self-censor to try and not upset any human being that could be willing to harm them via their site. A social media site is hosting the posts and content of users. In order to be compliant and not go to jail, they must engage in extremely strict filtering, otherwise even one mistake could land them in jail. All users of the site are prohibited from posting any NSFW or even suggestive content, (including newsworthy media, such as an image of bodies in a warzone) and any violation leads to an instant ban, because any of those things could lead to a chance of actually illegal content being attached. This isn't just my opinion either. Digital rights organizations such as the Electronic Frontier Foundation have talked at length about similar policies before. To quote them: "When social media platforms adopt heavy-handed moderation policies, the unintended consequences can be hard to predict. For example, Twitter’s policies on sexual material have resulted in posts on sexual health and condoms being taken down. YouTube’s bans on violent content have resulted in journalism on the Syrian war being pulled from the site. It can be tempting to attempt to “fix” certain attitudes and behaviors online by placing increased restrictions on users’ speech, but in practice, web platforms have had more success at silencing innocent people than at making online communities healthier." Now, to address the rest of your comment, since I don't just want to focus on the beginning: I think you have to actively moderate what is uploaded Catbox does, and as previously mentioned, often at a much higher rate than other services, and at a comparable rate to many services that have millions, if not billions of dollars in annual profits that could otherwise be spent on further moderation. there has to be swifter and stricter punishment for those that do upload things that are against TOS and/or illegal. The problem isn't necessarily the speed at which people can be reported and punished, but rather that the internet is fundamentally harder to track people on than real life. It's easy for cops to sit around at a spot they know someone will be physically distributing illegal content at in real life, but digitally, even if you can see the feed of all the information passing through the service, a VPN or Tor connection will anonymize your IP address in a manner that most police departments won't be able to track, and most three-letter agencies will simply have a relatively low success rate with. There's no good solution to this problem of identifying perpetrators, which is why platforms often focus on moderation over legal enforcement actions against users so frequently. It accomplishes the goal of preventing and removing the content without having to, for example, require every single user of the internet to scan an ID (and also magically prevent people from just stealing other people's access tokens and impersonating their ID) I do agree, however, that we should probably provide larger amounts of funding, training, and resources, to divisions who's sole goal is to go after online distribution of various illegal content, primarily that which harms children, because it's certainly still an issue of there being too many reports to go through, even if many of them will still lead to dead ends. I hope that explains why making file hosting services liable for user uploaded content probably isn't the best strategy. I hate to see people with good intentions support ideas that sound good in practice, but in the end just cause more untold harms, and I hope you can understand why I believe this to be the case.
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    Outlook has search?!
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    quarterswede@lemmy.worldQ
    I give it 5 years before this is on our phones.